Joshua Cairns
Sr. Director Commercial Strategy at Crimson Wine Group
- Role
- Senior Director Commercial Strategy at Crimson Wine Group
- Location
- Napa, CA, US
- LinkedIn followers
- 500 followers
About Joshua Cairns
A results-oriented marketing professional with more than 20 years of experience developing and executing strategies to deliver profitable growth for new and mature brands. Experienced at leading a team while engaging in cross-department collaboration and blending broad market and direct to consumer channel strategies to achieve company goals. Demonstrated excellence in retail program development, trade marketing, new product creation and launch, marketing services, packaging, promotion, public relations, and corporate communications.
Experience
Senior Director Commercial Strategy
Mar 2022 — Present · Napa, CA, US
Education
Wine & Spirit Education Trust
Level 2 Certification
2017 — 2017
University of California, Berkeley
B.A. History, Classics
2000 — 2003
University of California, Davis - Graduate School of Management
Executive Wine Program
2014 — 2014
Federal Aviation Administration
Licensed Drone Pilot
2021
Skills
- Marketing
- E-Commerce
- Wineries
- Email Marketing
- Wine
- Public Relations
- Market Planning
- Brand Development
- Direct Marketing
- Social Media Marketing
- Sales
- Online Advertising
- Wine Tasting
- Digital Marketing
- Management
- Winemaking
- Brand Management
- Marketing Strategy
- Web Design
- Event Management
- Wine & Spirits Industry
- Online Marketing
- Social Media
- New Business Development
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