Josh Collins
- Role
- Senior Manager, Gaming & Esports at Red Bull
- Location
- San Diego, CA, US
- LinkedIn followers
- 500 followers
About Josh Collins
Passionate about gaming and building. I\'ve led various aspects of marketing spanning…
Experience
Senior Manager, Gaming & Esports
Jun 2018 — Present
Develop partnership strategy with endemic gaming brands, influencers, and esports teams to increase relevance and awareness for Red Bull within gaming - Develop US activatable, but globally scalable partnerships, negotiate contracts, and manage relationships end to end - Develop strategy and lead program creation to leverage for gaming tentpole activations, consumer activations, retail activations, and events - Lead gaming initiatives cross functionally across Sports Marketing, Brand Marketing, Culture Marketing, and Media Network to drive results for Red Bull and non-gaming partners - Collaborate with Red Bull Media Network\'s content production, communications, influencer and talent, and programming teams to create compelling content and experiences - Understand and incorporate best practices of major online content platforms (YouTube, Twitch, Twitter, etc) into Red Bull\'s content strategy and mutually support partner\'s channels - Create and maintain detailed timelines, budgets and execution plans for Red Bull\'s North America gaming roadmap
Skills
- Youtube
- Microsoft Office
- Marketing Communications
- Social Media Marketing
- Direct Marketing
- Partner Development
- Social Networking
- Customer Service
- Administrative Support
- Google+
- Marketing
- Video Games
- Online Community Management
- Partner Management
- Product Marketing
- Strategic Partnerships
- Social Media
- Community Management
- Partner Support
- Influencer Marketing
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