Rashmi Joshi
Senior Marketing Director | B2B Brand and Demand Generation Leader | Mentor and Culture Champion
- Role
- Senior Director of Marketing at Infosys
- Location
- Pune, MH, IN
- LinkedIn followers
- 500 followers
About Rashmi Joshi
With 18 years of progressive experience leading global B2B marketing for high-growth technology portfolios, I am a passionate and results-driven marketer known for architecting and executing high-impact strategic marketing campaigns that deliver significant business growth and elevate brand presence. I currently lead strategic marketing for Infosys Aster, the AI-amplified marketing suite, along with Microsoft Business Applications and Modern Work, Digital Workplace, and Digital Experience practices. My work spans across integrated GTM strategy, thought leadership, digital marketing, events, PR, and analyst relations - all tightly aligned to business outcomes. I have a proven track record of successfully launching new platforms and services, building industry partnerships, and leading cross-functional teams to drive measurable impact across the funnel. Outside of work, I find joy in mentoring, immersing myself in books, discovering new places and culture, exploring healthcare and medical innovations, and seeking authentic human connections in a world shaped by AI.
Experience
Senior Director of Marketing
Jan 2025 — Present · Pune, IN
I lead and empower high-performing strategic marketing teams, driving end-to-end growth strategies and market leadership for multi-million-dollar portfolios. My key responsibilities include:1. Infosys Aster: Spearheading go-to-market strategies, brand positioning, and demand generation for our cutting-edge AI-amplified marketing suite, significantly contributing to pipeline growth and market adoption.2. Infosys Microsoft Business Applications and Modern Work Practice: Directing integrated marketing initiatives and fostering strategic co-marketing partnerships with Microsoft and other ISV partners to expand market share and drive revenue for our extensive Microsoft-aligned services and solutions.3. Infosys Digital Workplace Services: Crafting and executing strategic campaigns to position Infosys as a leader in transforming digital employee experiences, enhancing brand visibility and thought leadership in this rapidly evolving space.4. Infosys Digital Experience Practice: Orchestrating comprehensive marketing programs to highlight our expertise in delivering immersive digital experiences, driving client engagement and accelerating growth in this key area.
Education
SYMBIOSIS INTERNATIONAL UNIVERSITY
Master of Business Administration - MBA
Savitribai Phule Pune University
Bachelor of Engineering - BE
2001 — 2005
Stanford University Graduate School of Business
Women in Leadership
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