Josh Frigerio
Digital Content Manager @Fox 35 Orlando, Wofl-Tv
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WORK HISTORY
Digital Content Manager @Fox 35 Orlando, Wofl-Tv
Orlando, FL, US
Grew station’s digital audience and presence to #1 in the market, from #3 or #4 (Comscore)- Led, executed, and revamped digital strategy to successfully meet or exceed corporate quarterly KPIs three times, and to nearly meet them other times- Led station’s digital plan and strategy through three landfalling hurricanes — Ian (September 2022), Nicole (November 2022), Idalia (August 2023) — in less than a year through numerous articles, hours of wall-to-wall coverage and live-streaming, push alerts, social graphics, and social media- Helped launch and organize the station’s OTT/CTV app, FOX Local- Continue to use Google Trends, Adobe Analytics, and other data points to constantly refine our SEO, web traffic, mobile traffic, and overall digital strategy and focus
EDUCATION
Arizona State University
Walter Cronkite School of Journalism & Mass Communication, Broadcast Journalism, digital media, communication
ABOUT JOSH FRIGERIO
I started my journalism career with a turkey baster as a microphone, a fedora with the…
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