Josh Blanton

About Josh Blanton

Driving Growth & Revenue for B2B SaaS With over 12 years of leadership and…

Experience

1. Vice President Marketing

   Vividly

   Jul 2022 — Present

   As a member of the executive leadership team, I\'m a key contributor to the company\'s overall strategy and direction. My responsibility encompasses designing and implementing the marketing strategy across all its diverse disciplines. As a VC-backed organization, I balance long-term strategy building with the prerequisite expectations of 2-3x YoY growth. At the end of the day, I lead an all-star team who makes me look good. Building out our content, demand gen, ABM, and partnership teams. Latest results: 83%+ QoQ growth in marketing contributed SQO dollars 45%+ of NB SQO dollars directly attributed to Marketing ROI on SQO dollars $24m raised to change how CPG companies handle trade spend

Education

• University of North Carolina Wilmington

  Bachelor of Science, Marketing

Skills

• Marketing Strategy
• Digital Marketing
• Strategic Planning
• Analytics
• Lead Generation
• Marketing
• Marketing Communications
• Professional Writing
• Business Strategy
• Software as a Service (Saas)
• Social Media Marketing
• Leadership
• Product Marketing
• Ppc
• Blogging
• Management
• Facebook
• Lead Nurturing
• Inbound Lead Generation
• Product Management
• Web Analytics
• Bank Integrations
• SEO
• Recruiting
• Strategy
• Email Marketing
• Strategic Consulting
• Financial Technology
• Search Engine Optimization (SEO)
• Project Management
• Microsoft Office
• Online Marketing
• Marketing Funnel Optimization