Josh Blackhurst
Co-founder & Head of Partnerships @Switchpoint Partners
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WORK HISTORY
Co-founder & Head of Partnerships @Switchpoint Partners
At Switchpoint Partners, we help brands escape the inefficiencies of Amazon Vendor Central and build profitable, scalable Seller Central models without adding to internal workload.Amazon isn’t designed to maximise your margin. We are.With a Vendor central Model, profits quickly disappear through co-op fees, chargebacks and rigid terms, all of which are out of your control. Switchpoint creates a smarter system that shifts brands to Seller Central models that restore control, transparency and margin.Our Hybrid Profit Migration™ process combines operational restructuring with data-driven strategy, typically delivering a 20–40% increase in net profit while cutting Amazon workload by up to 80%.Every project is tailored — we start small, validate uplift, then scale in line with each brand’s capacity and confidence.
EDUCATION
Loughborough University
Bachelor of Science - BS, Sport and Exercise Science
ABOUT JOSH BLACKHURST
Most Amazon Vendor brands are losing profit in ways they don’t realise exist.Sales look healthy.POs continue.But unit economics quietly deteriorate beneath the surface.That’s because Vendor Central rarely fails brands loudly.Margin is eroded gradually through pricing pressure, returns, chargebacks, and added fees that are hard to see in a blended P&L.This structural inefficiency is what we call the Profit Model Trap and,depending on vendor terms, can cause 10%-40% of profit per unit to disappear without anyone even noticing.However, this can be resolved.I’m Josh, Co-Founder of Switchpoint Partners.We are an Amazon Consultancy and Analytics firm built specifically to help Vendor brands understand where profit is actually being lost, and why.We do this through SKU-level profitability audits that reconstruct the true economics of a catalogue.By surfacing structural inefficiencies at SKU level, we help brands make clearer decisions about what to fix, what to protect, and what no longer makes economic sense within their catalogue.We don\'t execute, we focus solely on identifying and quantifying these issues while working alongside our vetted execution partners to deliver our insights.Amazon is designed with inefficiencies.Vendors quietly pay for them.We exist to surface those costs and help brands make better decisions.If you want to know which SKUs make money, which could make more, and which are quietly destroying profit, let’s talk.
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