Josh Mitchell
Product Manager @Wells Fargo
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WORK HISTORY
Product Manager @Wells Fargo
San Francisco, CA, US
EDUCATION
California State University-Sacramento
Bachelor of Business Administration (B.B.A.), Marketing
ABOUT JOSH MITCHELL
Having worked in market research for over 20 years, I have accumulated broad research knowledge that gives me what it takes to gather consumer information efficiently, and then turn that information into useful business intelligence to meet strategic goals. Focused on the Financial Services and Payments Industry for the past 11 years, my experience includes the design and execution of strategic research initiatives in the following areas:*Product development: feature and pricing development/optimization, concept testing, and forecasting *Value proposition/messaging *Customer segmentation *Brand and advertising *Customer communities Across methodologies, experience includes both Quantitative and Qualitative Research with both B2C and B2B, at both a domestic and global level. Moto is to plan and analyze like a researcher and communicate like a marketer.
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