Joe Ray
- Role
- Director of Marketing Services at Lighthouse Technology Services
- Location
- Buffalo, NY, US
- LinkedIn followers
- 500 followers
About Joe Ray
With my core strengths in creativity, relationship building, and strategic development, I am committed to inspiring others to think bigger about how marketing can impact their business, and enjoy the process!As the marketing lead for Lighthouse Technology Services, I help bring to life our vision of being the most inspiring technology company in the communities we serve. Lighthouse serves as a guide to companies looking for technology help, and as a beacon to talented professionals looking for a partner in their technology work journey. My job with Lighthouse is twofold: to inspire others to do their best work, and to help our team members #BeALighthouse and shine their lights in a way that attracts technology leaders seeking guidance.I also serve on the board of AAF Buffalo supporting membership, sponsorship, and education initiatives! AAF is the leading local group to gather agency professionals, in-house marketers, students, educators, and freelancers and consultants to network, learn, and grow together. We also produce the local American Advertising Awards, recognizing the best work in marketing and advertising and providing Western New York businesses an avenue to regional and national recognition for their work.Prior to Lighthouse, I gained 8+ years of experience in marketing and digital content in diverse industries, spanning from sports to staffing to education.I\'d love to hear from you! I\'m always glad to connect if- You\'re a business leader seeking a partner for technology, talent, or marketing solutions- You\'re a marketing leader looking to level up and build industry connections- You\'re a marketing student or entry-level professional seeking guidance- You\'re a community leader or media host looking for a guest writer, podcast guest, or speaker covering marketing/brand strategy and personal branding topics.
Experience
Director of Marketing Services
Lighthouse Technology Services
Mar 2025 — Present · Buffalo, NY, US
Brand Positioning• Marketing Strategy• Demand Creation & Lead Generation• Sales Enablement• Customer Retention & Revenue Growth
Education
State University of New York at Buffalo - School of Management
Bachelor of Science (BS)
2012 — 2014
Niagara University
Master of Science (M.S.)
2014 — 2015
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