Joseph King
Brand Strategy / Corporate Marketing & Communications / ABM / Demand Generation/ Digital Marketing
- Role
- Senior Vice President and CMO at ValueMomentum
- Location
- Bethlehem, PA, US
- LinkedIn followers
- 500 followers
About Joseph King
I am an innovative marketer and business growth champion with a consistent record of positioning products and services for small and large enterprises. I am known as a cross-cultural business partner successfully working with globally distributed teams in India and Europe. My leadership and management style are modeled after personal values of integrity, collaboration, accountability, health, wellness, and family. Career Accomplishments:• Building and leading a startup to IPO of over $430M and 11,500 employees. • Repositioning a global brand, adding over $5B in brand value, becoming the fastest growing brand in the last decade (‘10s) and one of the Top 2 most valuable brands in the IT Services industry. • Receiving a brand upgrade to rating from Brand Finance. • Achieving 73% revenue growth over 2-years by implementing brand, communications, and demand generation strategy. Personal email: J••••••••@gmail.com
Experience
Senior Vice President and CMO
Jan 2025 — Present · Piscataway, NJ, US
Responsible for the brand strategy, go-to-market, demand generation, content marketing, analyst & influencer relations, client & industry engagement and talent brand programs for ValueMomentum.Celebrating 25 years in business in 2025, ValueMomentum is a global solutions and services provider, exclusively focused on the global P&C insurance industry.
Education
William Paterson University of New Jersey
BA, Business Management
1986 — 1990
Fordham Gabelli School of Business
MBA, Marketing
1993 — 1996
Skills
- Strategy
- Corporate Branding
- Management
- Analyst Relations
- New Business Development
- Social Media
- Global Marketing
- Online Marketing
- Thought Leadership
- Account Management
- Business Development
- Digital Marketing
- Social Media Marketing
- Brand Development
- Business-to-Business (B2b)
- B2b
- Public Relations
- Internal Communications
- Client Development
- Go-to-Market Strategy
- Strategic Partnerships
- Strategic Communications
- Lead Generation
- Field Marketing
- Customer Relationship Management (Crm)
- Marketing
- Business Alliances
- Crm
- Marketing Strategy
- Leadership
- Digital Strategy
- Key Account Management
- Market Research
- Marketing Communications
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