Joe Gannon
- Role
- Associate Director of Marketing at Ramsey Smartdollar
- Location
- Murfreesboro, TN, US
- LinkedIn followers
- 500 followers
About Joe Gannon
I\'m a B2B marketing leader with over a decade of experience building pipeline, driving…
Experience
Associate Director of Marketing
Nov 2022 — Present · Franklin, TN, US
Lead a high-performing marketing team, driving growth in customer acquisition, engagement, and retention.Develop and execute full-funnel lifecycle marketing strategies that align with business goals and deliver measurable ROI.Mentor and develop team members through clear objectives, ongoing training, and accountability to performance metrics.Monitor and optimize marketing performance, using data insights to improve campaign effectiveness and ROI.Oversee paid media pacing and budget to maximize impact and efficiency.Partner across the organization to ensure marketing initiatives support key account renewals and long-term growth.
Education
Northwest University
Bachelor of Business Administration - BBA, Marketing
Northwest University
Master of Business Administration - MBA, Marketing
Northwest University
Master of Business Administration (M.B.A.), Business Administration and Management, General
2013 — 2015
Northwest University
Business Management, Music Business
2008 — 2012
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