Joseph Markman
Associate Director, Division of Communications at Massachusetts Nurses Association (MNA)
- Role
- Associate Director, Division of Communications at Massachusetts Nurses Association Mna
- Location
- Quincy, MA, US
- LinkedIn followers
- 500 followers
About Joseph Markman
I am an award-winning communications professional with extensive reporting, writing…
Experience
Associate Director, Division of Communications
Massachusetts Nurses Association Mna
Aug 2015 — Present · Canton, MA, US
Develop, implement and manage internal and external communications for nurses and healthcare professionals at hospitals and other facilities across Massachusetts. Team with cross-functional colleagues and association members to create communication strategies for campaigns including collective bargaining, legislative advocacy and community healthcare access.Facilitate clear and effective communication among association staff and members by writing, editing and distributing content by phone, email, text message, social media groups, printed materials and various software tools such as Slack, Google and Outlook.Independently manage media and public relations, building productive relationships with local, state and national journalists, providing key information and interviews, and placing stories that advance the mission of the association and its members. Cultivate front-line nurses and healthcare professionals as media spokespeople through formal training, individual coaching and by delivering talking points.Write and edit press releases, letters, speeches, articles, member bulletins, print and digital advertisements and social media content. Align messaging with organizational objectives and the circumstances of a particular campaign and/or group of association members.Integrate the needs of a diverse array of internal and external stakeholders into all communications and channels. In addition to colleagues, nurses and healthcare professionals, work with elected officials, union leaders, community groups and individual advocates and representatives of healthcare facilities.Plan and execute communications strategy for major projects, including the near-strike of 3,300 Brigham and Women\'s Hospital nurses in 2016, the 2018 ballot question for safe patient limits, numerous legislative hearings for healthcare-related bills, statewide nurse education and appreciation campaigns, and multiple one-day strikes at hospitals in Western Massachusetts.
Education
University of Rhode Island
Bachelor's of Arts
2004 — 2008
Boston University
Master of Science
2008 — 2010
Skills
- News Writing
- Online Journalism
- Blogging
- Creative Writing
- SEO Copywriting
- Copy Editing
- Fact-Checking
- Press Releases
- Newspapers
- Editing
- Publicity
- Multimedia
- Storytelling
- Ap Style
- Video
- SEO
- Publishing
- Incopy
- Content Development
- Social Media
- Online News
- Video Production
- Newsletters
- New Media
- Cms
- Content Management
- Feature Articles
- Wordpress
- Employee Relations
- Entertainment
- Proofreading
- Media Relations
- Imovie
- Copywriting
- Editorial
- Journalism
- Web Content
- Television
- Web Content Management
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