Joseph Doyle

About Joseph Doyle

Joe is an accomplished medical marketing agency executive with extensive, hands-on management, marketing, and advertising experience in both Global and US based markets for Pharmaceutical/Biotech/Medical Technology/Health System clients. Joe has augmented his clinical experience by recently passing the national pharmacy NAPLEX board exam and California board CPJE. He is currently assisting patients achieve their therapeutic goals at Sea View Pharmacy in San Clemente. He provides daily health care advice on Twitter @JoeDoyleRPh. In addition, Joe is Director of Marketing for Sea View Pharmacy helping them grow their PCAB accredited compounded pharmaceutical business. Joe\'s broad expertise provides an in-depth knowledge of multiple therapeutic areas, and the technical and functional skills needed to successfully direct and work with client and agency teams in creating and driving winning strategies, and building impactful campaigns and programs for the client’s brands. Joe is the Past-President of the Medical Marketing Association (MMA), which was one of the leading trade association of medical marketers in the United States; now know as the Healthcare Communication and Marketing Association (HCMA). He has authored several articles on healthcare marketing and is frequently invited to speak at industry meetings Specialties: Strategic Market Analysis, Market Conditioning, Positioning, Messaging, Brand Identity Creation, and the creation and management of Global and Regional Medical Marketing Programs in the Pharma, Biotech, Medical Technology and Health System industries

Experience

1. Pharmacist (Rx Growth Group Corporation)

   Sea View Pharmacy

   Aug 2013 — Present

   Clinical - I review patient Rx\'s history\'s and provide medication management services, fill medication orders, and immunize and counsel patients on how best to achieve their therapeutic goals.Marketing - I work with the principals to create an annual strategic marketing plan, then execute the strategies and tactics to achieve the goals we\'ve set.

Education

• University at Buffalo

  BS, Pharmacy

  1973 — 1977

• University at Buffalo

  BS, Biology

  1972 — 1977

Skills

• Oncology
• Brand Development
• Market Research
• Strategy
• Management
• Managed Care
• Market Analysis
• Positioning
• Biotechnology
• Business Development
• Product Development
• Medical Devices
• Hospital Sales
• Leadership
• Program Management
• Life Sciences
• Pharmaceutical Industry
• Marketing
• Healthcare
• Lifesciences
• Advertising
• Strategic Planning
• Product Launch
• Commercialization
• Global Marketing
• Marketing Strategy
• Dermatology
• Diabetes
• Cross-Functional Team Leadership