José Manuel Rodríguez

Strategic Marketing Manager - Medical Devices at Victus, Inc.

Role
Strategic Marketing Manager - Medical Devices at Victus, Inc
Location
Hollywood, FL, US
LinkedIn followers
500 followers

Experience

  1. Strategic Marketing Manager - Medical Devices

    Victus, Inc

    Feb 2015 — Present

    Creates the vision, mission, and layout for the overall sales and marketing strategy of the Medical Devices Division and long-term plan to achieve targets successfully; from January to May 2021, sales grew 25% vs. the same period in 2020 and 18% vs. 2019Maintains expertise by attending procedures, courses, workshops, tradeshows, and staying abreast of market dynamics, competitive landscape and global industry changes and technological advancementsWorked closely with the Medical Director and Product Specialists to prepare and develop digital materials to ensure the ongoing training of the sales team during the COVID-19 pandemic and organized webinars to maintain continuing education and product promotionDeveloped a line of products that offer a complete solution for the biosafety of the health care workers, including NF measuring instruments and disinfecting capsCollaborated with the art department to develop digital collateral used to educate partners about the impact of the pandemic on nosocomial infections and the use of Victus products

Education

  • Universidad de Oriente (VE)

    Licentiate degree, Marine Sciences

    1980 — 1986

  • Instituto Venezolano de Investigaciones Cientificas (IVIC), VE

    Master of Science (MSc), Biology/Biological Sciences, General

    1986 — 1989

Skills

  • Medical Devices
  • Medical Imaging
  • Market Research
  • Operating Room
  • Business Development
  • Sales Effectiveness
  • Neurology
  • Interventional Radiology
  • Cardiology
  • Surgery
  • Market Planning
  • Competitive Analysis
  • Cross-Functional Team Leadership
  • Marketing Strategy
  • Business Planning
  • Biotechnology
  • Product Launch
  • New Business Development
  • Oncology
  • Urology
  • Neurosurgery
  • Disposables
  • Iso 13485
  • Endoscopy
  • Surgical Instruments
  • Marketing Management
  • Market Analysis
  • Strategy
  • Ent
  • Surgeons
  • Hardware Diagnostics
  • Key Account Management
  • Capital Equipment Sales
  • Product Management
  • Kol Development
  • Commercialization
  • Vascular
  • Sales Management
  • Market Development
  • Global Marketing

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