Jose Luis Valderrama
Founder, Hispanic Group / Founder, LAETV
- Role
- Chief Product Officer at Brnd
- Location
- Miami, FL, US
- LinkedIn followers
- 500 followers
About Jose Luis Valderrama
A visionary entrepreneur, his career began four decades ago working as a producer and later as a Vice President of Sales at one of the largest communication groups in his home country of Peru. He arrived in the United States in the same year that Hispanics participated for the first time in the National Census, and in 2002, Hispanic Group was founded. He is passionate about understanding minorities, data-driven insights, and creating a \"family-oriented\" work culture; constantly searching for methods to increase effectiveness and profitability across all business lines at the agency. Strong business development professional skilled in Digital Strategy, Advertising Sales, Broadcasting, Integrated Marketing, and Advertising. A man of faith, he serves as a member of the Prison Ministry of the Archdiocese of Miami.
Experience
Chief Product Officer
Jan 2024 — Present · Lima, PE
Education
Universidad de Lima
Bachelor's degree, Abogado y ciencias Politicas !
1983 — 1989
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