Josef Hapli
Senior Director of Digital Engagement @National Geographic Society
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WORK HISTORY
Senior Director of Digital Engagement @National Geographic Society
Washington, DC, US
As a proven marketing and technology leader, I excel in developing and implementing digital strategies that drive engagement and efficiency for global brands. At National Geographic Society, I am spearheading the replatforming of its enterprise website, consolidating 10+ platforms into a headless CMS—cutting hosting costs by 20%, enhancing SEO, and streamlining content management. I successfully retired a legacy CMS with assets, collaborated cross-functionally to launch two new revenue-generating initiatives (one in just two weeks), and crafted an organization-wide digital strategy that ensures a seamless user experience across all digital channels.
EDUCATION
University of Pennsylvania
Bachelor's degree, Digital Media Design - (Fine Arts, Communications, Comp Sci)
University of Maryland - Robert H. Smith School of Business
MBA, Marketing, Entrepreneurship
SKILLS
ABOUT JOSEF HAPLI
Proven leader of Agile teams. I partner with global brands, federal government agencies and large non-profits to take digital products from ideas to production-ready solutions and develop successful \"360°\" marketing and communication campaigns to reach ideal users and customers.
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