Josefer Montes
Executive Director, Marketing & Communications, Georgia Market @Adventhealth Georgia
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WORK HISTORY
Executive Director, Marketing & Communications, Georgia Market @Adventhealth Georgia
AdventHealth is a faith-based, non-profit health care system with a mission of Extending the Healing Ministry of Christ. With over team members, 50+ hospitals and more than care sites across nine states, AdventHealth is committed to providing whole-person care that addresses physical, mental, and spiritual needs.Since 1985, AdventHealth has been providing individualized, wholistic care to the people of Georgia. AdventHealth Georgia is a connected system of care for every stage of life and health. Our network of care has more than team members, three award-winning hospitals, and nearly 50 care sites across 11 counties. We are a leading healthcare provider in northwest Georgia offering advanced treatments and innovative technologies that ensure patients receive the best possible care close to home. Serve as Advent Health Georgia market marketing and communications leader and collaborator with responsibility for developing strategic marketing and growth initiatives to build brand awareness and grow consumer brand preference, volumes, and market share. Provide strategic oversight and execution of all marketing and brand initiatives that achieve brand loyalty, business growth, competitive advantage, and market relevance. Oversee all market strategies including creation, development and implementation of division brand initiatives, service line and growth initiatives to meet strategic business goals for the division.Executive editor of Northwest Georgia Health magazine with a circulation of nearly
EDUCATION
Forest Lake Academy
High School
Southern Adventist University
BBA, Accounting
The University of Southern Mississippi
Ph.D., International Development - College of Business
Florida Metropolitan University
MBA, Business Administration
SKILLS
ABOUT JOSEFER MONTES
Accidental accountant • Enthusiastic Marketer • Erstwhile Economist • VP of \"Get Stuff Done\" Fixing \"wicked organizational problems\" in healthcare, higher education, and marketing management. Typically described as optimistic, funny, approachable, professional, and hard-working.I\'ve been fortunate to experience executive-level leadership across various industries. My education, experience in diverse industries and places, and temperament provides a creative problem solving outlook. My Ph.D. trained me to dig into data and to effectively apply organizational behavior theory. My diverse experience enables me to excel at dealing with complex, unpredictable, ambiguous problems with many actors, requiring holistic strategies. I’m a green-light guy, not afraid of long-game.In other words, I can scan the forest, climb the trees, and analyze the bark! PROFESSIONAL GOALS: Continuous, lifelong growth and adding value to an organization. My success in both healthcare and academia have acquainted me with the needs that exist in both industries. I welcome the opportunity to bring my performance record to bear in either industry to help bring transformative change.WHAT OTHERS HAVE SAID ABOUT ME\"- excellent resource and mentor.\"\"- consummate leader.\"\"- passionate is an understatement when it comes to his work ethic.\"\"- direct and admirable in ability to get projects complete. Overdelivers.\"\"- does whatever it takes.\"\"- impartial, dependable, and genteel.\"MY PROFESSIONAL JOURNEYI was born in Mayagüez, Puerto Rico and raised in Orlando, Florida. My career started in summer camp where I worked my way up to assistant director, then as an internal auditor and cost accountant for a real estate developer.I got an opportunity to be a copy editor for a start-up sales consultancy where my career took a turn towards sales & marketing. I’ve been in real estate, billboards, college admissions, and institutional advancement with a track record of performance at each stop.I then took a turn towards higher education, where I have been a professor and administrator. My most recent stop has been in healthcare, where I served as MarCom VP, chief inclusion officer, and hospital administrator.My career has been one of performance followed by promotions.PEOPLE WOULD SAY I\'M AN EXPERT IN:• Leadership• Dealing with people• Strategy• Public speaking• Change management WHAT SETS ME APART:• Ability to work with and relate to diverse personalities• Sense of humor• Optimistic approach to challenges• Patience• Native Spanish speaker
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