Jose Hernandez

About Jose Hernandez

Creative and analytical marketing professional with a passion for digital strategy, brand…

Experience

1. Co-founder & Managing Director

   Regency Padel

   Mar 2025 — Present · Miami, FL, US

   Founded and launched Regency Padel, overseeing all aspects of business operations, including marketing, customer experience, vendor relations, daily logistics, and strategic business development. • Designed and executed multi-channel marketing campaigns that increased brand awareness, customer acquisition, and court bookings through targeted social media and digital outreach. • Negotiated strategic partnerships with the host hotel, integrating food and beverage offerings to enhance customer experience and generate cross-promotional revenue. • Secured Regency Padel’s first paid brand collaboration and pioneered a hybrid model combining a sports club with real estate activation, driving foot traffic, brand visibility, and long-term value for partners. • Produced and managed original content to foster community engagement and grow Regency Padel’s social presence to over followers within the first month. • Organized large-scale events attracting more than participants in the first three months of operation. • Built relationships with global brands including Polar, Red Bull, Koia, Drink Prime, Nox, and Bullpadel to create impactful collaborations and elevate the club’s brand ecosystem. • Achieved $40K in revenue within the first six months, validating market demand and establishing a scalable foundation for future growth.

Education

• Babson College

  Bachelor of Science - BS, Business Administration and Management

  2019 — 2023

• University of Miami Herbert Business School

  Master of Business Administration - MBA, Business Administration and Management, General

• Palmer Trinity School

  High School Diploma

  2017 — 2019