Jörn Grunert

CEO & Cofounder @Exactag

Düsseldorf, DE

Exactag is a cloud-based marketing attribution platform that transforms the way business see their customer’s journey. Exactag gives marketing CMO’s and decision makers the confidence to optimize the assignment of marketing budgets, and the ability to allocate marketing resources based on a data-driven approach to attribution. Exactag\'s unique customer journey visualization provides a clear view from the first touch to conversion, offering visualisation of every TV ad, a search result, a banner ad online, or any other number of online marketing initiatives. Exactag provides a clear understanding of how a consumer’s interaction with each channel influences their actions. Rather than attributing a conversion entirely to a single channel, Exactag\'s multi-channel approach helps marketers determine the value of each channel in relation to your conversion goals.Achievements to date- Initially started as a bootstrap company Exactag became the German Market Leader in Marketing Attribution- Built a world-class European team from 5 personnel more than 50 professionals.