Jorie Munroe

Experience

1. Senior Marketing Manager (Inbound Professor)

   HubSpot

   Nov 2020 — Present

   Lead the customer enablement portion of go-to-market campaigns for product and feature launches, partnering with Product Marketing, Product Management, Sales, and Customer Success. Manage large-scale projects with cross-functional stakeholders, prioritizing tasks, developing timelines, facilitating meetings, allocating resources, and executing deliverables. Create videos, presentations, and other resources for use in certification courses, product pages, user onboarding flows, sales enablement, and other internal training. Create and distribute content across multiple channels, including social media, blog, email, and in-app, to generate demand and drive product adoption. Deliver webinars and live workshops across the U.S. and Europe to promote product launches and spread brand awareness. Host and promote Another Bite, a Shark Tank Rewatch Podcast, as part of the HubSpot Podcast Network. Presented a breakout session at the INBOUND conference each year from 20••••22. Train and mentor marketing team members on data management and reporting best practices. Manage a HubSpot Community group with over customers and free users.

Education

• Clemson University

  Master of Science - MS, Data Science and Analytics

• Mount Holyoke College

  Bachelor’s Degree, English Language and Literature, General