Jorge Saldaña
Sales, Strategy & Operations @ PayPal | Data Analysis | Project Management | Consumer Shopping | Affiliate Marketing
- Role
- Manager, Strategy & Operations at PayPal
- Location
- Santa Barbara, CA, US
- LinkedIn followers
- 500 followers
About Jorge Saldaña
Sales, Strategy & Operations leader with 7 years at PayPal, scaling revenue operations and merchant partnerships through cross-functional GTM strategies.Enabled revenue planning across Honey, PayPal Ads, and in-app offersInfluenced Consumer Shopping portfolio through budget strategy, sales enablement, process improvement, and sales / GTM strategy.Built forecasting models for zero-to-one product launches for both domestic and international expansion initiatives (US/UK/DE). Enabled leadership to size TAM and allocate resources.
Experience
Manager, Strategy & Operations
Mar 2023 — Present
Steward to business OKRs and zero to one rewards initiatives as part of Commercial Product team. Enabled revenue planning by delivering forecasts, KPI scorecards, and Risks & Opportunities (R & Os) weekly briefs across Honey, PayPal Ads, and in-app Merchant Offers. Aligned Sales, Finance, Product, Business, and CSM to single source of truth. Ideated, orchestrated, and secured stakeholder buy-in, including leadership funding for product experiments, pilots and ongoing stretching of goals for existing constructs. Created bottoms-up, top-down market sizing models and competitor feature matrixes to inform leadership strategy. Built forecasting models for new product launches and US/UK/DE expansion, validating TAM; presented methodologies directly to VPs/business reviews to guide investment/budget allocation decisions.Collaborated with Sales and CSM to translate performance data into forecasts and merchant-facing narratives that shaped ongoing GTM strategy and product expansion.
Education
Open Door
Bank of America Merrill Lynch: Inside an Investment Bank, Finance
UC Santa Barbara
Philosophy
2012 — 2017
UC Santa Barbara
Philosophy
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