Jordan Roller Roberts

About Jordan Roller Roberts

At Pendo.io, our team emphasizes creating impactful customer experiences through strategic marketing campaigns and field activities. With a robust background as a Field Marketing Manager and Campaign Manager, my expertise lies in executing go-to-market strategies, managing cross-functional teams and relationships, and leveraging tools like Salesforce Lightning, Splash, 6Sense, and LinkedIn Sales Navigator to drive opportunity generation and pipeline growth.Previously at Ping Identity, I managed over 25 field activities quarterly and served as the marketing liaison for a large team of sales representatives and executives across North America. My commitment to adapting to customer needs and excelling in partner and systems management consistently enabled our team to design events and campaigns that resonate with our target audiences and yield pipeline and positive feedback.

Experience

1. Field Marketing Manager

   Pendo.io

   Sep 2024 — Present · Raleigh, NC, US

   Collaborate with sales team to plan and execute strategic events and experiences, with the goal of increasing customer engagement.Develop and implement account-based marketing deliverables to drive revenue growth and strengthen customer relationships.Communicate marketing activities, campaigns, and events to sales team to ensure alignment and maximize impact.

Education

• DePauw University

  Bachelor of Arts (B.A.), Kinesiology and Exercise Science

  2012 — 2016

• Carmel High School

  High School

  2008 — 2012