Jordan Zulfiqar

Photo Art Director Editorial Photogrpaher @Torrid

City of Industry, CA, US

Collaborated on creative direction for editorial flat lay photography, infusing fresh and innovative concepts into each project.• Standardized procedures for Ecom tabletop, Pinup, and Ghost mannequin sets, optimizing efficiency and maintaining consistent qualitystandards.• Managed a team of freelance photographers and stylists, fostering a collaborative environment conducive to creative excellence and brand cohesion.• Directed art concepts and executed vision on editorial flat sets, ensuring seamless coordination with freelance stylists and timely project delivery.• Spearheaded pre-production set construction and preparation, meticulously overseeing every detail to guarantee smooth and successful shoots.• Created comprehensive markups and delivered files for retouching, demonstrating an unwavering commitment to maintaining the highest quality output.• Produced and edited editorial product videos, leveraging a keen eye for detail and storytelling to enhance brand engagement and visual narratives.• Initiated and tested new creative concepts to drive brand innovation, consistently pushing boundaries and setting new standards in visual storytelling.