Jordan Massa

Sr. Director, Consumer Insights at Red Bull | Marketing Strategy

Role
Sr Director, Consumer Insights at Red Bull
Location
Los Angeles, CA, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Jordan Massa

With over 18 years of research experience across various methodologies, I am a consumer insights and data expert who can solve business problems with data-driven solutions. I have a unique pairing of solution-driven analytical skills and the ability to effectively communicate at all levels, delivering compelling and easy to digest narratives that amplify the voice of the consumer.My mission is to uncover actionable insights that inform strategic decisions and create value for the business and the consumer.

Experience

  1. Sr Director, Consumer Insights

    Red Bull

    Apr 2022 — Present · Los Angeles, CA, US

Education

  • University of Florida

    B.A. & B.S., Business Admin & Psychology. Minor in Communications

    2001 — 2005

Skills

  • Social Media
  • Media Planning
  • Comscore
  • Ratings
  • Simmons
  • Advertising Sales
  • Advertising
  • Media Research
  • Digital Research
  • Advertising Research
  • Jd Power
  • Powerpoint
  • Microsoft Excel
  • Word of Mouth
  • Marketing
  • Nielsen
  • Digital Video
  • Mendelsohn
  • Blogging
  • Digital Media
  • Audience Analysis
  • Mri
  • Qualitative Research
  • Quantitative Research
  • Digital Strategy
  • Demographic Analysis
  • Public Relations
  • Ad Sales
  • Estimates

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