Jordan Harries
Pmm, Event Storytelling @Stripe
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WORK HISTORY
Pmm, Event Storytelling @Stripe
London, GB
EDUCATION
Durham University
Bachelor of Arts (B.A.), English Literature, Art History, Theology
Leeds Girls' High School
English Language, English Literature, History, Mathematics
SKILLS
ABOUT JORDAN HARRIES
B2B content strategist, skilled in developing live and digital content.I\'ve built my career speaking to senior leaders across technology, financial and professional services, and latterly in the payments space where I\'m broadening my knowledge of ecommerce, retail and crypto.Content strategy - delivering the right messages to the right people in interesting, digestible, useful formats - is my passion. My core skill is in balancing editorial integrity against commercial objectives, across a range of channels and formats. I believe that live events are an essential and misunderstood part of B2B content strategy; although they\'re easy to ideate at a high level, they\'re difficult to deliver - and even more difficult to measure and repeat!With experience working for publishers, agencies and in-house, I\'m fired up about deploying f2f interactions as part of a holistic, full-funnel content strategy, with a focus on data-driven planning, trackable metrics, demonstrable ROI and tangible business impact.
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