Jonny Hawton
Group Strategy Director at Code & Theory // Brand Transformation Leader // Cult Brand Builder // Dad
- Role
- Group Director, Creative Strategy, Brand at Code and Theory
- Location
- Austin, TX, US
- LinkedIn followers
- 500 followers
About Jonny Hawton
I am an award-winning brand strategy leader with expertise spanning brand, creative and…
Experience
Group Director, Creative Strategy, Brand
Feb 2023 — Present · New York, NY, US
Lead marketing transformation and brand strategy work for some of the world’s most recognized companies- Lead agency partner Con Edison’s AOR, driving marketing transformation, integrated campaigns, and creative output across B2B, B2C, and B2G communications- Strategic lead for Amazon Advertising, shaping growth initiatives and creative strategy across SMB and Enterprise markets- Lead partner for the business transformation and brand repositioning of a top-tier outdoor apparel brand. Embedded CX thinking into the company’s DNA and aligned product, customer experience, and marketing under one clear vision. Through this process, we guided the brand to rediscover its authentic essence and chart a decisive path forward.My focus is on connecting business goals to customer-centric, full-funnel marketing that builds resilient brands, drives measurable growth, and creates sustainable business impact.
Education
University of Durham
BSc Hons
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