Sri Divya Jonnalagadda
Senior Decision Scientist @ Tesco | Ex-Accenture Decision Science | Data → Insights → Impact | Retail & Customer Analytics
- Role
- Senior Decision Scientist at Tesco Bengaluru
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Sri Divya Jonnalagadda
I’m a data-driven professional passionate about transforming complex data into actionable business insights. Currently at Accenture, I specialize in SQL and Python-based analytics, delivering impactful solutions across campaign analytics, customer segmentation, credit risk profiling, A/B testing, and funnel optimization that directly improve marketing ROI and customer engagement.With expertise in SQL, Python, Power BI, Looker, Adobe Analytics, and Google Analytics (GA4), I combine Web Analytics and Business Intelligence to understand customer journeys, optimize conversion funnels, and enhance digital experiences through UI/UX performance analytics.My work involves end-to-end data analysis — from data extraction, cleaning, and modeling to dashboard automation and machine learning applications. I leverage analytics to answer the “why” behind user behavior and business performance, applying predictive modeling, segmentation, and Bayesian techniques to drive smarter decision-making.I also conduct competitive and benchmark analysis, goal funnel (GOASS/GA4) tracking, and conversion rate optimization, ensuring that data insights directly translate to business growth and improved user experience.Currently upskilling in Machine Learning, Deep Learning, and Generative AI, I aim to integrate automation and intelligence into analytical systems that scale with business needs.Known for data storytelling, stakeholder collaboration, and root cause analysis, I thrive at the intersection of business intelligence, digital marketing, and applied data science.Core Skills & Tools:SQL · Python · Power BI · Looker · Adobe Analytics · Google Analytics (GA4) · Machine Learning · Predictive Analytics · A/B Testing · Campaign & Funnel Analytics · Customer Segmentation · Retail Credit Cards · UI/UX Optimization · Competitive Analysis · Dashboard Automation · Deep Learning (Learning Phase) · Bayesian Statistics · Cloud (GCP and snowflakes basics) Open to: Data Scientist | Senior Data Analyst | Web & Digital Analytics | ML Analyst | Marketing & Funnel Optimization | Advanced Analytics | BI roles — where data drives decisions, growth, and user experience.
Experience
Senior Decision Scientist
Feb 2026 — Present · Bengaluru, IN
Education
Sri Chaitanya Junior College, Bhaskar Bhavan
Intermediate, Maths, physics, chemistry
University College For Women,Hyderabad
Bachelors of science, maths ,statistics,computer science(MSCs)
2018 — 2021
St. Anns high school
School, High school
Banaras Hindu University, Banaras
Master of Science - MS, Statistics
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