Jon Lanasa

About Jon Lanasa

Hello, my name is Jon LaNasa, and I\'ve built a career of consistent success founding, running, developing, and funding companies offering needed and innovative products and services to the international market in a wide range of industries, including mobile, e-commerce, manufacturing, fintech, and retail. Adept at scaling companies from concept through multiple rounds of funding or exit. My early career includes building markets and divisions for Amphenol RF, a gasoline business for Priceline.com, and performing consultant work while employed for Booz Allen Hamilton.I find my career incredibly exciting and satisfying - I see the latest in new technologies, products, and services and have the opportunity to support their introduction and see companies grow and thrive. I have core expertise in contract negotiations, identifying new markets, developing strategic plans, financial analysis, mergers and acquisitions, digital marketing, product UX, project management, and general business management. I\'m great at identifying funding vehicles for new operations and building and motivating high quality teams to do their best work.Though I prefer to be actively involved with the companies that I support, including work at Harvest Exchange Corp, bioMASON, Photofy, CafePress, Inc, and L&S Retail Ventures (InvitationBox.com), I have also acted as an Angel investor for promising new companies. These include private investor relationships where I provide capital for the business startup in exchange for convertible debt or ownership equity:• Affect Change (https://affectchange.com/)• bioMASON (https://biomason.com/)• BoxLock Groundfloor Finance Ionic Security (acquired by Twilio)• Lumina, Inc.(Vertical projection 3D software)• Next Century Spirits (https://nextcenturyspirits.com/)• You Bet Me (Social and Sports Betting Platform)I\'m always seeking new opportunities for roles in which I can make an impact - including fractional, advisory, or board roles - to invest my time and my business, marketing, and technical knowledge to make those opportunities thrive.

Experience

1. Head of Strategy and Corporate Development

   Groundfloor Finance

   Feb 2025 — Present · Raleigh, NC, US

Education

• University of Notre Dame - Mendoza College of Business

  BBA, Finance

  1995 — 1998

Skills

• Marketing
• Product Management
• Product Development
• Analysis
• Business Development
• Private Equity
• Purchasing
• Market Research
• Strategic Partnerships
• Retail
• Strategy
• E-Commerce
• Cross-Functional Team Leadership
• Marketing Strategy
• Sales Management
• Online Marketing
• Forecasting
• Financial Modeling
• Corporate Development
• International Business
• Investments
• Management
• Team Building
• Finance
• Financial Analysis
• Leadership
• Strategic Planning
• Mergers
• Competitive Analysis
• Contract Negotiation
• Selling
• Start-Ups
• Brand Development
• Venture Capital
• P&L Management
• Pricing
• Sales
• Web Marketing
• Management Consulting
• Product Marketing