Jon Kastikainen
Associate Director, External and C-suite Communications @EY
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WORK HISTORY
Associate Director, External and C-suite Communications @EY
Toronto, ON, CA
Lead a national team of communications professionals, delivering high-impact, integrated campaigns that reach stakeholders and position EY as the most trusted professional services firm across Canada• Drive EY Canada’s external communications strategy — spanning public relations, social media, and executive communications — to strengthen brand reputation and market leadership• Partner with C-suite executives and industry group leaders to craft thought leadership and media strategies that elevate EY’s voice in priority industries, including financial services, energy and resources, public sector and real estate• Spearhead proactive media engagement, reputation management, and storytelling initiatives that secure top-tier coverage, enhance digital presence, and drive measurable increases in share of voice• Champion innovation by integrating data-driven insights, AI-enabled tools, and cross-channel content syndication to maximize the reach and effectiveness of campaigns
EDUCATION
Investment Funds Institute of Canada
Mutual Funds License (IFIC)
Toronto Metropolitan University
Marketing/Accounting
Seneca College of Applied Arts and Technology
3-Year Diploma
Advocis
Life License Qualification Program (LLQP)
SKILLS
ABOUT JON KASTIKAINEN
Strategic communications and marketing leader with more than 20 years of experience in financial services, technology and government. Creative storyteller with a passion for developing impactful corporate narratives and strategies which drive strong client and employee experiences. Respected leader, known for inspiring high-performing teams and consistently delivering results that impact company performance. Trusted advisor to senior executives, who effectively manages change, enables business success and fosters positive stakeholder relations.Specialties: Corporate Communications, Public Relations, Brand Strategy, Management, Event Planning, Executive Communications, Project Management, Stakeholder Relations, Messaging, Employee Engagement, Internal Communications, Change Management, Crisis Communications, Issues Management, Team Management, Go-To-Market, Digital Communications, Digital Marketing, Content Strategy, Social Media Strategy, Media Relations, Spokesperson, Writing, Community Investment, Sponsorships, Partnerships, Budgets
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