Jon Jannicola
Sr Director, Strategic Partner Management at Media.Net
- Role
- Media Net at Media.net
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Jon Jannicola
A data-driven, customer-focused ad tech and revenue operations professional with 15+ years of publisher / SSP experience and some hands-on-keyboard buy-side / DSP experience. A highly analytical player-coach in the programmatic media space with the following background and skills- RTB/Programmatic sales strategy and implementation- Client-facing sales support and consultation- Ad operations and yield across display and video- Global DMP implementation and audience sales- Partner management / contract negotiations- Advertiser/Buy-side campaign optimization- A/B and Multivariate testing experience- Qualitative and quantitative primary customer research- Web analytics experience- Database design fundamentals- Basic HTML, CSS, and JavaScript knowledge- Knowledge of SQL- SEO/SEM experience- On-the-job mentor and project team-leader- Advanced Excel skills, with a foundation in statistics
Experience
Media Net
Present
Education
University at Albany
BA, Criminal Justice, with concentrations in: Psychology, Sociology
Baruch College
MBA, Marketing
2005 — 2007
Skills
- Business Strategy
- Microsoft Excel
- Strategic Planning
- Microsoft Office
- Online Advertising
- Analytics
- Digital Marketing
- Digital Media
- Research
- Business Development
- Market Research
- Marketing Strategy
- Web Analytics
- Project Management
- Legal Research
- Advertising Sales
- Display Advertising
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