Joni Godbee

About Joni Godbee

At Medline Industries and formerly Microtek, a division of Ecolab, I have consistently delivered exceptional results, surpassed quotas and securing high-value opportunities. My ability to collaborate with cross-functional teams and strategically execute initiatives has contributed to the success of our Atlanta-based operations. Previously, my tenure at Ecolab honed my expertise in sales leadership, business development, and driving adoption of impactful healthcare programs utilizing a consultative sales approach.Proven Medical Device Sales Success: 20+ years of consistent quota attainment and market expansion across surgical disposables and capital equipment. Adept at selling through value, clinical outcomes, and ROI-driven discussions with hospital leadership and key decision-makers.Strategic Territory Growth: Expert in building and managing multi-state territories, identifying underdeveloped markets, and executing strategic plans that drive double-digit revenue growth and product adoption.Capital Equipment Expertise: Skilled in long-cycle, complex sales processes including capital budgeting, financial justification, competitive differentiation, and post-sale implementation support.Surgical Disposable Solutions: Deep understanding of procedural use cases and clinical integration, with a proven ability to influence surgeons, nurses, and value analysis committees to secure conversions and long-term utilization.Hospital & IDN Contracting: Experienced in navigating GPOs, IDNs, and supply chain negotiations to gain formulary access and establish preferred vendor status.Consultative, Data-Driven Approach: Leverages clinical and financial data to build business cases that align technology benefits with improved patient outcomes, workflow efficiency, and cost reduction.Cross-Functional Collaboration: Partnered closely with clinical education, marketing, and operations teams to deliver seamless installations, in-servicing, and ongoing customer support.Relationship Management & KOL Development: Trusted advisor to surgeons and healthcare executives; excels in cultivating key relationships that accelerate technology adoption and loyalty.Leadership & Influence: Recognized for leading product launches, mentoring peers, and fostering a culture of collaboration and excellence within high-performing sales teams.Confident and achievement-focused:Consistently recognized as a top performer, earning Master Class status, the President’s Award, and Rookie of the Year honors.

Experience

1. Strategic Account Manager

   Medline

   Jan 2026 — Present · GA, VA

   Maintain and grow base of business by providing superior support and execution on required responsibilities to retain business and drive increased growth and profitability in a $12M+ territory.Strategic work with key IDNs in geography including contracting, high-level presentations and related focus to drive partnerships.Identify new customer opportunities to develop new relationships and close new business.Work directly with the Medline Field Sales team and other groups to help promote sales goals and initiatives.Monitor and distribute reports, information and contracts as needed to help support and drive new business. Track sales performance against objectives and inform management of results.Ensure the development of sales plans, strategies, objectives, policies and procedures conform to broad corporate sales and marketing objectives.

Education

• University of North Georgia

  Bachelor of Business Administration (B.B.A.), Business, Management, Marketing, and Related Support Services

  1993

Skills

• Pharmaceutical Sales
• Product Launch
• Operating Room
• Strategic Planning
• Medical Devices
• Sales Management
• Market Development
• Sales Operations
• Customer Service
• Sales
• Healthcare
• New Business Development
• Cross-Functional Team Leadership