Jon Cronin

About Jon Cronin

Raised in Boston, shaped by Silicon Valley’s startup energy, and refined in New York’s agency world, I bring 17+ years of experience operating at the intersection of brand strategy, emerging technology, and digital transformation. My career spans digital, creative, branding, media, and consulting environments, from Yahoo! Media and McCann to Microsoft, P&G, Omnicom, Arnold Worldwide, IPG, Teneo, and Blue Focus. Across these settings, I’ve led omnichannel strategy, built scalable brand ecosystems, and developed naming and narrative frameworks that connect vision to execution and measurable business impact.I am a strategic marketing and innovation leader focused on helping Fortune 100 companies unlock new value through AI, data-driven storytelling, and future-forward platforms. I have also played a key leadership role in new business and growth initiatives, helping agencies and organizations position themselves, articulate differentiated value, and win in competitive, fast-moving markets.Much of my work centers on building systems where none previously existed: helping create new companies, name new platforms and products, and define digital-first, internal and external content systems that allow organizations to scale with clarity and trust.I work across narrative, brand architecture, product positioning, and identity to ensure that what a company says, builds, and ships aligns as one coherent system. This includes executive talk tracks, launch and investor narratives, briefing materials, public essays, thought leadership, and internal content strategies that translate complex technologies and long-term bets into language people can understand and believe in.I am often brought in when accuracy, responsibility, and durability matter as much as momentum. As one client put it, “You help us see the whole system, not just the moment we’re reacting to.” I take that responsibility seriously—and I believe clarity, collaboration, and a sense of humor are not mutually exclusive. I do my best work in teams that move fast, think deeply, and enjoy building together.Key clients include Microsoft, Intel, Apple, Yahoo, Lyft, P&G (25+ brands), Goldman Sachs, Amex, Arcadium, ATCO Energy, Bristol-Myers Squibb, Bayer, and leading technology startups.

Experience

1. Strategic Advisor

   Nightlife United

   May 2020 — Present · New York, NY, US

   Emergency Relief Fund to Save NYC Nightlife Cultural Spaces. Focused on supporting BIPOC-owned and led businesses that create safe spaces for the BIPOC and LGBTQIA communities. I advise on social impact strategy, communication narrative, and content.

Education

• School of Visual Arts

  Design and Visual Communications, General

• School of Visual Arts

  Photography, Film & Media Strategy

• University of Arizona

  B.A, Arts & Sciences, Psychology - Marketing, Sociology, Classics

  1992 — 1996

• Boston College High School

  H.S.

  1989 — 1991

Skills

• Start-Ups
• Creative Direction
• Consumer Marketing
• Strategic Counsel
• Product Marketing
• Social Networking
• Social Media Marketing
• Digital Media
• Creative Services
• Brand Development
• Executive Counsel
• Creative Strategy
• Leadership
• Integrated Marketing
• New Media
• Brand Management
• Strategic Partnerships
• Strategic Communications
• Content Strategy
• Marketing Strategy
• Branding
• Corporate Communications
• Strategy
• Marketing Communications
• New Business Development
• Email Marketing
• Management
• Digital Strategy
• Executive Visibility
• Mobile Marketing
• Business Development
• Digital Marketing
• Online Marketing
• Public Relations
• Media Relations
• Social Media
• Marketing
• Advertising
• Online Advertising
• Blogging