Jonathan Brown
Igniting Brand Growth: Insights-Driven Strategist | Storyteller | Change Catalyst
- Role
- School Communications Strategist at YES Prep Public Schools
- Location
- Houston, TX, US
- LinkedIn followers
- 500 followers
Experience
School Communications Strategist
Aug 2019 — Present · Houston, TX, US
Collaborate with the Communications and Marketing team to create content development and content marketing strategy Organize meetings and interviews with campus stakeholders and subject experts to gather information and develop influential content and messaging Curate, write, edit, and proofread written content for campuses’ websites, social media, and advertising channels Attend select campus events to capture photos and videos that accompany stories/newsIdentifying campus stories for publication and media opportunities Promote YES Prep communications and branding best practices and consistency at the campus level Work with campus social media ambassadors to execute social media and digital strategy, including developing content, managing social media campaigns, monitoring and maintaining high-profile channel accounts such as Facebook, Twitter, and Instagram Work with campus website ambassadors to update campus websites with most current news, stories, and messaging Assist in monitoring visual brand standards at YES Prep campuses Collaborate with the Communications and Marketing Coordinator to update the main YES Prep social media channels, website, and intranet pages to reflect the most current campus information, news, and stories Collaborate with the Communications and Marketing Coordinator to develop and deliver communications best practices training for campus ambassadors Collaborate with the Content and Marketing Manager to develop and maintain content schedules for the monthly YES Prep internal and external newsletters Developed and executed multi-phase strategy to centralize External Affairs Department systems and processes, through stakeholder interviews, comprehensive content audit and user satisfaction surveys
Education
University of Houston
Bachelor of Business Administration (BBA)
2012 — 2014
Mclennan Community College
Associate of Arts (AA)
2009 — 2011
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