Jon Eisenman
Social Media Producer @CBS Sports
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WORK HISTORY
Social Media Producer @CBS Sports
Served as the sole producer for 247Sports’ social media presence across multiple platforms, playing a key role in content creation, breaking news coverage, and brand alignment. Contributed to CBS Sports’ overall digital strategy with a focus on college football and recruiting coverage- Managed and produced daily content for 247Sports’ Instagram, TikTok, Threads, and Twitter/X accounts- Acted as the primary social media producer for 247Sports, producing both graphic and video content tailored for social engagement and network programming- Collaborated with CBS Sports’ college football team to support breaking news coverage across and weekly college football highlights on @247Sports and @CBSSportsCFB- Ensured on-air talent and analysts received timely, branded social assets for major announcements, rankings, and news stories- Helped grow the Instagram audience by 280K followers and the TikTok audience by 232K followers through strategic content planning and execution- Assisted in the coverage and social roll-out of college athlete commitments, helping drive traffic and engagement around real-time recruiting news- Maintained consistent tone, voice, and brand identity across all platforms, ensuring high-impact storytelling and audience engagement.
EDUCATION
Temple University
Bachelor's Degree - Communications, Media Studies & Production
ABOUT JON EISENMAN
Producer at CBS Sports
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