Jonathan Rogers

Experience

1. Founder, Chief Brand Officer

   The Win Frame, Llc

   Apr 2016 — Present · Dallas-Fort Worth, TX, US

   After heading up marketing for several large consumer brands, I have started my own practice to focus on doing what I love most: developing & implementing brand story/purpose work as a means to drive sustainable differentiation & profitable growth. Through my experience restaging, reinvigorating, and relaunching multiple brands in several categories, I\'ve developed proven techniques to get from grand vision, to ownable & differentiated positioning, to company-wide adoption, to profitable growth.I help you align your brand\'s every action, practice, and behavior around a unified purpose in order to focus your teams\' efforts on driving business results. As the internal brand owner, I have delivered results for multiple brands across multiple industries. Perhaps I should do it for you. The Win Frame. Purposeful Action | Intentional Results

Education

• The University of Texas at Austin

  Bachelor of Science, Advertising Communications, Business

• Texas McCombs School of Business

  MBA, Brand Marketing

  2003 — 2005

Skills

• Competitive Analysis
• Interpersonal Communications
• Positioning
• Interpersonal Communication
• Product Innovation
• Innovative Thinking
• Social Media Marketing
• Leading Cross Functional Teams
• Consumer Products
• Presentation Development
• Brand Development
• Integrated Marketing
• Brand Management
• Cross-Functional Team Leadership
• Marketing Strategy
• Strategy
• People Management
• Sponsorship
• Customer Insight
• Brand Communication
• Management
• Brand Architecture
• Relationship Marketing
• Market Planning
• Analytics
• Marketing
• Advertising
• Presenter
• Consumer Insights
• Influence