Jonathan Mercedes
Senior Analyst, Client Solutions for American Express
- Role
- Senior Analyst at Kepler
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Jonathan Mercedes
Media strategist with experience leading omnichannel campaigns across CPG, entertainment, and retail verticals. Skilled in translating data into insight-driven media strategies that drive business growth.
Experience
Senior Analyst
Feb 2026 — Present · NY, US
Own end-to-end campaign execution, including platform setup, optimization, pacing, and performance management- Lead internal discussions to identify testing opportunities and data-driven performance enhancements- Serve as a primary point of contact for campaign status updates and assigned workstreams- Translate performance data and platform insights into clear, strategic client recommendations- Manage platform architecture, tagging (pixels, server-to-server integrations), and technical specifications- Oversee creative trafficking, media planning alignment, and project management for platform deliverables- Collaborate with platform partners to stay ahead of product updates, best practices, and expansion opportunities
Education
Cornell University
Bachelor of Arts - BA, Information Science & Comparative Literature
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