Jonathan M.
Serving earth and communities
- Role
- Director of Membership and Marketing at Ecological Society Of America
- Location
- Washington, DC, US
- LinkedIn followers
- 500 followers
About Jonathan M.
From digital communication to building networks between the virtual and on-the-ground, I\'m looking to build communities that support their members and the mission we share together.
Experience
Director of Membership and Marketing
Jun 2018 — Present · Washington, DC, US
Formerly Director of Membership and Communications*Supervise: Professional Programs Coordinator, Member Engagement Associate, various internsKey skills: Partnership building, program management, communication and strategy, project and change management, member and community engagement, stakeholder engagement• Implementing new business model for ESA’s certification program, building strategic relationships with content providers and developing protocols for ongoing engagement and program management, and crosswalking opportunities with other ESA initiatives.• Spearhead implementation of broad DEIJ strategies in the Extending the Tent initiative, and support DEIJ Task Force, Nominations Committee, Meetings Committee and Awards Committee.• Working across organizational silos, developed marketing strategies for membership, certification program, Annual Meeting and other activities; achieved 1,100 registrants over projection for 2020 meeting, and 50% increase in certification applications.• Initiated new member engagement strategies, including redefining role of volunteer leaders and leveraging organizational structure to meet strategic priorities.• Used multichannel analytics to lead senior staff through development of new organization-wide communications and marketing strategy.• Introduced digital content plan for webinars, newsletters and website.• Represent ESA at other scientific meetings, marketing membership and publishing opportunities.Professional Development 60 CEU toward CAE designation; Inclusive and Ethical Leadership certification; Air Miners Boot Camp and Problem Pack (Biochar).
Education
American University
Bachelor of Arts (B.A.), History
1997 — 2001
University of Southern California
Master of Professional Writing, Professional Writing
2003 — 2005
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