Jonathan Cole

Sdr Leader @Servers.com

London, GB
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Apr 2025 — Present

Sdr Leader @Servers.com

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Leading global pipeline generation across Web3, trading, streaming, and AdTech verticals, supporting mid-market and enterprise new logo acquisition.People we help - CTO, CEO, Infrastructure/Product/Devops LeadershipKey achievements:• Onboarded SDR team 150% within 12 months to support global outbound expansion• Delivered 71% QoQ growth in MRR pipeline• Built an 80/20 outbound-led pipeline engine targeting MM and enterprise ICP accounts• Contributed to £1M+ MRR in new logo pipeline across current and previous financial year• Refined and focused outbound motion targeting high-growth technology sectors including Web3, streaming and trading platforms

EDUCATION

2006 — 2008

The Henley College

Sport & Exercise Science, Sports and Exercise

SKILLS

New Business DevelopmentAccount ManagementSales ManagementSalesStrategic PlanningSecurityNegotiationSales ProcessWireless NetworkingNacLan SwitchingCore SwitchingHealthcare Information TechnologyLead GenerationSolution SellingNetwork SecurityLeadershipInformation SecurityCloud ComputingSaasManaged ServicesChannel PartnersSoftware as a Service (Saas)Business Development

ABOUT JONATHAN COLE

Built and scaled SDR & AE teams supporting global pipeline generation• Delivered £1M+ MRR in new logo revenue across FY periods• Achieved 71% QoQ pipeline growth through outbound-led strategy• Presidents Club winner at Verizon Connect (Top 1%)• Experience building GTM and sales teams from 0 → scaleI’ve been fortunate to spend the last 14+ years in B2B sales learning how to build repeatable, scalable revenue engines. From early-stage teams figuring out their first outbound motion to larger organisations looking to professionalise and scale.Along the way I’ve had the opportunity to work across global tech companies, scale-ups, and growth businesses in the UK and EMEA.My thing is building sales teams that actually work. Executing all the simple stuff really well and not always jumping on the next shiny new trend. • hire the right people• build a process that makes sense• coach the team. then coach the team again. and again. then get out of their way• fix what’s broken quickly• and create predictable pipeline and revenueI started my career in new business sales and SDR roles, which means I still have a healthy respect for the reality of prospecting and building opportunities from scratch. That experience has shaped how I lead teams today.Over time I’ve moved into leadership roles responsible for building and scaling sales development and commercial teams, developing go-to-market strategies, and helping organisations create more predictable growth.The part of the job I enjoy most is building teams and seeing people grow into exceptional sales professionals and strong leaders themselves. Sales is a craft. It’s a discipline. And when it’s done properly it’s incredibly powerful.Also, despite all the nonsense you see and hear on LinkedIn, it\'s still ok to pick up the phone.Expert in Modern Sales Tech:SalesloftNooksApolloZoomInfoLinkedIn Sales NavigatorVidyardTelegram6Sense

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Jonathan Cole — Sdr Leader at Servers.com in London, GB | Unifers