Jonah-Kai Hancock

Vice President of Demand Generation @ Hiya Inc. | Digital Marketing | Brand Marketing | Growth Marketing

Role: Advisory Board - Marketing & Demand Generation at Ifs Loops
Location: Seattle, WA, US
LinkedIn followers: 500 followers

Advertising & MarketingView LinkedIn profile

About Jonah-Kai Hancock

With over 20 years of experience in the software industry, I have a passion for creating and executing marketing strategies that drive revenue and growth for B2B companies. As the Vice President of Demand Generation at Hiya, I lead a team of talented marketers who are responsible for generating demand, building brand awareness, and supporting sales across multiple channels and regions.My core competencies include developing and implementing go-to-market plans, creating engaging content, optimizing digital properties, managing marketing operations, and aligning marketing and sales goals. I also have a strong background in product marketing, online marketing, content strategy, and analytics, as well as a master\'s degree in computer science and management information systems. I enjoy working with innovative and collaborative teams, learning new skills and technologies, and solving complex challenges. In my free time, I love to stay active, play soccer, ski, and spend time with my family.

Experience

Advisory Board - Marketing & Demand Generation
Ifs Loops
Jan 2021 — Present · Seattle, WA, US
I work with the founding leadership team at The Loops to help them with their go-to-market function, demand generation growth, marketing strategy and also advise on a myriad of other topics.

Education

Western Washington University
Master of Business Administration - MBA, Computer Science, MIS
2000 — 2001
Liberty High School
Highschool, All
1992 — 1996
Western Washington University
Bachelor of Science - BS, Management Information Systems & Computer Science
1996 — 2000

Skills

Saas
Corporate Website Management
Behavioral Targeting
Market Research
Online Marketing
Digital Marketing
Marketing Automation
Sales Process
Salesforce.com
Media Buying
Copywriting
Affiliate Marketing
Keyword Analysis
Sem
Multi-Channel Marketing
Lead Generation
Advertising
Website Development
Competitive Analysis
Marketing Strategy
SEO
Blog Marketing
Google Webmaster Tools
Branding Research
Analytics
Channel Strategy
Sales Process Development
Digital Media
Integrated Marketing
B2b
Direct Marketing
Display Advertising
Social Media
Content Management
Mobile Marketing
Online Advertising
Marketing Management
Strategy
Marketing
Community Management

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