Jon Sica

Experience

1. Chief Business Officer

   Batteries Plus

   Nov 2021 — Present

   Drives the profitable growth and continued transformation of America’s largest and fastest-growing omni-channel technology franchise. Leads a powerhouse team that includes the Chief Franchising Officer, Chief Information Officer, Chief Technology Officer and Chief Growth Officer. Since joining in 2019, has led the business in growing shareholder value and EBITDA, and implemented strategies to drive corporate store contribution margin and franchise signings in tandem. Overhauled all aspects of franchising to grow signings from single digits to more than 200 and climbing. Set records with store openings and fee revenue, growing franchise fee revenue and overall franchise line of business revenue. o Retooled all aspects of Franchise Development, rebuilding the sales team and marketing efforts from the ground up based on a new strategic viewpoint to build a solid, consistent signing pipeline o Pioneered Franchise Buybacks, Refranchising & Conversions at the company o Set a store opening record in 2022 Developed the sophistication and strategic capabilities of the organization under the umbrella of strategic planning, and grew the talent of direct reports and internal partners using the experience brought from working in blue chip retail and restaurant companies. o Implemented annual strategic planning process; formulated mission, vision and values for the company o Implemented daily “War Room” meetings during the pandemic to coordinate support o Brought branding and product innovation playbook to company o Represented Batteries Plus with legislators in Washington DC Leads the IT and E-Comm. teams responsible for software development, cloud engineering, e-commerce performance, store up-time, cybersecurity and contact center support. o Optimized e-commerce performance, traffic and conversion with the launch of a new B2B & B2C e-commerce platform o Focused on marketing improvement and customer experience to modernize site search, payments and DTC capabilities

Skills

• Cross-Functional Team Leadership
• Opportunity Qualification
• Retail
• Lean Sigma
• Analysis
• Business Process Mapping
• Business Strategy
• Project Planning
• Transformational Leadership
• Competitive Strategies
• Project Management
• Marketing Communications
• Business Process Design
• Continuous Improvement
• Process Flow Documentation
• Mergers & Acquisitions
• SEO
• Digital Strategy
• Strategy
• Strategic Planning
• Change Management
• Business Process Improvement
• Customer Service
• Differentiation Strategies
• Process Improvement
• Copywriting
• Management
• Business Transformation
• Process Consulting
• Leadership
• Marketing
• Six Sigma
• Microsoft Office