Jon Hersom
Senior Digital Innovation Manager @The Bicester Collection
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WORK HISTORY
Senior Digital Innovation Manager @The Bicester Collection
London, GB
Headed up a cross-functional team that designed, built, launched and then managed nine mobile apps across seven European markets, pioneering agile development as product owner for the mobile channel. Set up and led an Innovation Lab, whose stated aim was rapid prototyping of new solutions and technologies and building the case for full scale roll out. Delivered projects in the areas of CRM, payments, mobile wallet, social media & WeChat, website optimisation and more.Currently running a multi-year, multi-million pound transformation of CRM and loyalty platforms across Western Europe.
EDUCATION
University of Exeter
Bachelor of Arts - BA, Modern Languages
Haberdashers' Aske's Boys' School
10 GCSEs, 4 AS levels and 3 A levels.
SKILLS
ABOUT JON HERSOM
A highly driven marketer with a passion for technology. Over ten years\' experience across multiple disciplines of digital marketing and CRM strategy, transformation and implementation. A fast learner who is very comfortable handling senior stakeholders and managing cross-functional teams.
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