Jon B.
Head of Marketing & Digital
- Role
- Head of Marketing & Digital at LiveWire
- Location
- Chicago, IL, US
- LinkedIn followers
- 500 followers
About Jon B.
I currently serve as the Head of Marketing for LiveWire; a publicly traded electric vehicle company on the New York Stock Exchange, with majority ownership from Harley-Davidson. I have deep brand expertise, and excel at identifying internal strengths and stories to elevate commerce into community and culture at scale. It\'s fair to say I consider myself consumer-centric, and a strategist with an entrepreneurial background formed from years of work at successful start-ups. My background combined with my current tenure at a Fortune 500 and now publicly traded spin-off makes me something of a unicorn. I have proven successes in engaging consumers through holistic omnichannel experiences, increasing relevancy through product positioning, disruptive contemporary creative and content, paid media, and experiential. I\'ve built a team that is second to none in building integrated funnel and channel strategies. Core Proficiencies: Executive Leadership Adept Oral and Written Communicator Analytical Leader Global Budget Planning Global Marketing Strategy Brand Strategy and Consumer Positioning Digital Marketing and Growth Cross-functional Team Leader Team Building, Hiring, DEI Creative Director Retail Design, Execution, and Operation h••••@jonbekefy.com Chicago, IL
Experience
Head of Marketing & Digital
Aug 2023 — Present · Chicago, IL, US
Education
University of San Francisco
Masters
2002 — 2004
University of Delaware
BA
1999 — 2001
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.