John K. Slage

About John K. Slage

UNWINDING THE WHYImagine yourself fidgeting through a high-level project meeting expecting at any moment to be introduced to the WHY. And. It. Never. Shows.Frustrating? Like sitting at a red light that never changes! CLARITY THAT DRIVES ACTIONFailure to get to the WHY and it\'s relationships is a common MIA phenomenon. But when you finally track down the WHY, understand it, and take control, everything changes- you will pinpoint barriers to success- you will identify the rules worth breaking—and the ones that demand respect- you will find clarity and the path to decisive action.So where do you find the elusive WHY? At the crossroads of relevance, context, and value—the very relational elements that shape meaningful, audience- specific messaging. That’s why I cut the fluff and start every speech, proposal, video, slide deck, white paper, news release, and strategic communications plan by deciphering the WHY before ever writing a single word. EXPERIENCE THAT BUILDS TRUST Learning how to prioritize the WHY has been the cornerstone of my 30-year career as an award-winning copywriter, storyteller, marketing professor, and messaging strategist.Throughout my adventures, I\'ve learned how to cope with complexity, ambiguity, and over-the-top stress to craft messaging that influences audiences and effectively shifts perceptions for high-profile clients in corporate America, Big Pharma, healthcare, and state/municipal government, including:* Abbott Nutrition * Columbus College of Art & Design* City of Cleveland* City of Columbus* Columbus Metropolitan Library* Emerson* Ethicon Biosurgicals* Franklin University* Google Magi/Gemini* Grange Insurance * inVentiv Health* Kraft Foods* LimitedBrands* Molina Healthcare* Nationwide* Novo Nordisk* Ohio Department of Education* Ohio Lottery Commission* PURELL* Quantum Health* Sherwin-Williams* UHC* University HospitalsIt\'s a skill set that has been highly endorsed by my colleagues and earned national recognition, including a PRSA Silver Anvil, WebAward, and PRism.If your messaging needs depth, clarity, and real human connection, let\'s talk. You can reach me at j•••••@yahoo.com or 74••••••48.

Experience

1. Senior Proposal Writer Ai Integrated Knowledge Management

   Molina Healthcare

   Jun 2022 — Present · Long Beach, CA, US

   I adminster AI integrated knowledge management and proposal development messaging for the enterprise to develop winning Medicaid and Medicare RFPs by analyzing competitor responses, mining previous winning proposals, and contributing to color team reviews to ensure responses are strategically on-theme, proof-point-supported, and fully compliant with state, federal, and contractual requirements.In addition, I played a key role in evaluating and recommending an AI‑enabled knowledge management platform to senior leadership. This also included helping to stand up the Responsive platform, integrate its AI‑assisted drafting and knowledge management features with Copilot, and providing ongoing staff trainings.Last but certainly not least, it was a great honor to meet with Molina\'s CEO along with a select group of professionals across the Enterprise who were recognized as recipients of the 2023 Molina Excellence Awards.

Education

• Kent State University

  Bachelor of Science - BS, Journalism

• Franklin University

  Master of Science, Marketing & Communication

Skills

• Strategic Communications
• Copywriting
• Newsletters
• Media Relations
• Public Relations
• Corporate Communications
• Marketing
• Marketing Strategy
• Strategy
• Market Research
• Online Marketing
• Leadership
• Brand Development
• Marketing Communications
• Competitive Analysis
• Integrated Marketing
• Advertising
• Social Media Marketing
• B2b Marketing
• Public Speaking