John R. Petersen
Lead, Market Optimization @ Sharps MWS | E-commerce, Logistics & Fulfillment Expert | Strategic Partnerships | AI & Data-Driven Growth | Marketing & Lead Gen Specialist | Shopify Alum | Girl-Dad
- Role
- Lead, Market Optimization at Sharps Medical Waste Services
- Location
- Spokane, WA, US
- LinkedIn followers
- 500 followers
About John R. Petersen
I’m an e-commerce and tech professional with a passion for logistics, data, and creating impactful customer experiences. Over the years, I’ve worked at the intersection of account management, logistics, and cutting-edge technology, helping businesses optimize their operations and build stronger relationships with their customers. My career has given me a unique perspective on the world of retail and e-commerce. I’ve worked on everything from managing high-value accounts to integrating AI-driven insights into decision-making. I love diving into complex challenges, whether it’s streamlining fulfillment operations, developing strategies to grow revenue, or using data to drive smarter business decisions. At the core, I’m passionate about building relationships—with clients, teams, and partners—and finding solutions that make a real difference. I thrive in fast-paced environments where I can collaborate with others to solve problems, improve processes, and deliver results. Based in Spokane, Washington, I’m always looking for opportunities to grow and take on new challenges. If you’re interested in connecting or working together, I’d love to hear from you!
Experience
Lead, Market Optimization
Mar 2025 — Present · Spokane, WA, US
Responsible for optimizing marketing strategy, enhancing inbound lead generation, and driving revenue growth through data-driven digital initiatives. Refining marketing campaigns across paid advertising, SEO, and email marketing to improve conversion rates and customer acquisition.Developing lead generation strategies to attract high-value business customers, including hospitals, clinics, pharmacies, and healthcare facilities.Analyzing sales and marketing data to identify inefficiencies, reduce cost-per-lead (CPL), and maximize return on ad spend (ROAS).Collaborating with sales and customer support teams to align inbound efforts with customer needs and improve retention.Implementing automation and CRM enhancements to streamline the lead nurturing process and improve conversion efficiency.
Education
Point Loma Nazarene University
Communications
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.