John Luttati
Global MedTech Commercial Leader
- Role
- Senior Director of Marketing at Cresilon
- Location
- Boston, MA, US
- LinkedIn followers
- 500 followers
About John Luttati
Global MedTech Commercial Leader Accomplished marketing executive with 20+ years of scaling businesses across the medical device and software (SaMD/AI) sectors. Demonstrated success driving double-digit growth, building cross-functional teams, and launching differentiated solutions in startup, public, and private equity environments. Expert in commercialization strategy, evidence generation, global product lifecycle management, product development and value-based positioning.Core Competencies:Strategic Marketing | Commercialization | Product Development | Brand Positioning | Digital Marketing | P&L Ownership | Demand Generation | Global Market Expansion | Portfolio Strategy | M&A Integration | Thought Leadership | KOL Engagement | Evidence Generation
Experience
Senior Director of Marketing
Jun 2024 — Present · Brooklyn, NY, US
Recruited to architect and execute the U.S. commercial launch of the company’s flagship medical device. Report to CEO and lead multi-channel strategy across pre-hospital, EMS, trauma, and acute care segments• Developed GTM strategy, pricing, and omnichannel campaigns accelerating early adoption in high-acuity environments• Built strategic partnerships with KOLs, trauma centers, and EMS networks to drive market access and clinical validation• Designed commercial forecast models and VOC-informed messaging to support clinical and economic data and expansion planning
Education
The University of Queensland
International Relations and Affairs
2001
Boston College Carroll School of Management
Master of Business Administration (MBA)
2006 — 2009
University of Southern California
Bachelor of Arts (BA), International Relations and Affairs
1998 — 2002
Skills
- Communication Skills
- Global Marketing
- Disposables
- Sales
- Product Commercialization
- Leadership
- Customer Development
- Crm
- Management
- Strategy
- Operating Room
- Product Marketing
- Training
- Marketing Communications
- Marketing
- Surgeons
- Strategic Planning
- Six Sigma
- Product Launch
- Product Management
- Cross-Functional Team Leadership
- Sales Operations
- Customer Retention
- Commercialization
- Capital Equipment
- Medical Devices
- Business Development
- Market Analysis
- Product Development
- Surgical Instruments
- Identifying New Market Opportunities
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