John Hoffmann

Senior Living and Healthcare Marketing Professional

Role
Director, Care Delivery Marketing at Humana
Location
Chicago, IL, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About John Hoffmann

Strategic, forward-thinking marketing and communications professional with experience creating effective consumer and business-to-business campaigns. Emphasis in senior living, health care, financial services, insurance and technology sectors at agency and client-side environments. Expert in database marketing, lead generation, integrated marketing communications, customer segmentation and brand development.

Experience

  1. Director, Care Delivery Marketing

    Humana

    Jan 2021 — Present · Chicago, IL, US

    Humana is a Fortune 60 market leader in integrated healthcare whose dream is to help people achieve lifelong well-being. The Care Delivery Organization is one of the largest and fastest-growing value-based, senior-focused primary care platforms in the country.

Education

  • The University of Chicago Graham School

    Certificate, Integrated Marketing

    2009 — 2012

  • Northwestern University

    M.S., Direct Marketing

    1990 — 1992

  • Northwestern University

    B.A., Political Science, French

    1985 — 1989

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John Hoffmann — Director, Care Delivery Marketing at Humana in Chicago, IL, US | Unifers