John Haas

About John Haas

Peabody Award-winning podcast leader who grows audience and revenue by focusing on editorial best practices, performance metrics analysis, effective production systems and teams, and rigorous content platform audits.Experienced podcast director, newsroom leader, program director, and executive producer. Content strategist for podcasts, YouTube, social media, websites, blogs, live events, and newsletters. Collaborator with C-Suite, Ad Sales, and Marketing/Strategic Communication teams to drive revenue in both B2C and B2B environments. I\'ve created acclaimed podcasts and national radio programs, managed several high-profile hosts, hired dozens of reporters and news editors, mentored hundreds of journalists, and vetted thousands of pitches. Continuously assigned to leadership teams focused on brand mission, brand redesign, cross-platform content creation, programmatic overhauls, advertising campaigns, and recruitment/hiring of top talent. Previously worked for Marketplace, NPR, BiggerPockets, and major-market news stations.

Experience

1. Podcast Audience Growth & Editorial Strategist

   Independent Consultant

   Apr 2024 — Present

   Develop tailored audience growth strategies using performance metrics and qualitative content analysis.• Create/revamp brand mission guidelines and editorial calendars.• Advise podcast networks and media outlets on best practices to produce engaging podcasts and repurpose this content across various platforms.• Serve as contract executive producer, senior producer, writer, and story editor for a variety of podcasts.

Education

• University of St Andrews

  English, Economics

• Allegheny College

  Bachelor of Arts (B.A.)

Skills

• Dalet
• Broadcast Journalism
• Radio Producing
• Broadcast
• Adobe Audition
• Radio
• Journalism
• Audio Editing
• Enps
• Breaking News
• Final Cut Pro
• New Media
• Television
• Video Production
• Pro Tools
• Video Editing
• Video
• Storytelling
• Soundslides
• News Writing