John Payne

About John Payne

I started out as an art director, but I\'ve always enjoyed writing. More than anything, I love to build and create. Sometimes it\'s vintage bikes or cars, but most of my time is spent building brands. I\'ve worked on many, from Levi\'s jeans to Whiskas cat food. The automotive category is a passion of mine, and I\'ve spent years learning it. From Super Bowl to retail, I\'ve worked on every car and truck in the Toyota lineup.I\'ve had great mentors along the way, including 10 years at Chiat Day with Lee Clow. Now a mentor myself, I lead with passion and purpose. Currently I manage creative teams in Los Angeles and Dallas. I got my creativity from my grandfather, a California impressionist painter, and my work ethic from the Marines, a highly-disciplined band of misfits. I bring both to the table no matter what I\'m working on.

Experience

1. Executive Creative Director

   Saatchi & Saatchi

   May 2010 — Present

   As ECD of Saatchi & Saatchi LA/Dallas, responsible for the national business of Toyota USA. Manage creative teams in Los Angeles and Dallas. Also responsible for new business development. Pitched, won and lead Reliant Energy and Vivint Home Security.

Education

• Western Kentucky University

  Bachelor's, Advertising/Marketing

• East Texas A&M University

  Portfolio Classes

Skills

• Advertising
• Direct Mail
• New Business Development
• Interactive Marketing
• Fashion
• Creative Strategy
• Integrated Marketing
• Digital Media
• Creative Campaign Development
• Digital Marketing
• Television
• Collaboration
• Packaging
• Digital Strategy
• Art
• Interactive Advertising
• Art Direction
• New Business Procurement
• Brand Development
• Creative Direction
• Outdoor Advertising