John Fedden

Founder @Ai Enable Group

Worcester, GB
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Jan 2023 — Present

Founder @Ai Enable Group

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West Midlands, GB

AEG provides specialist business development services to AI vendors selling into the European, North American and Global enterprise markets. Working with early-stage startups, scale-ups, consultancies, and product-led firms to help them gain traction, grow sales pipelines, and build long-term customer relationships.Key Responsibilities & Achievements:Supported AI companies in positioning their value proposition for traditional industries such as construction, supply chain, logistics and facilities managementLed research-driven outreach campaigns that generated qualified opportunities with senior decision-makers across EuropeHelped align go-to-market efforts with buyer journeys, adapting traditional BD methods to suit AI\'s unique challenges and opportunitiesDeveloped and executed scalable sales strategies tailored to each stage of vendor maturity, from first client acquisition to expansion across verticalsBuilt trusted, long-term relationships with key stakeholders, operating as an embedded partner in their business development effortsAEG is grounded in the belief that AI companies need more than clever tech, they need smart, targeted, and relationship-led commercial strategies to succeed.

EDUCATION

1978 — 1983

Old Swinford Hospital School

Archaeology

SKILLS

ManagementNetworkingSales ProcessSolution SellingBusiness DevelopmentDigital MarketingAccount ManagementMarketing CommunicationsSaasLinkedin TrainingLinked DataOutbound MarketingSocial Media MarketingTelemarketingMarketing StrategyConsultingTeam LeadershipInbound Lead GenerationDefining Effective Lead Generation ProgrammesReturn on InvestmentIntegrated MarketingManaged ServicesBusiness StrategyB2b Lead Generation ServiceStrategic PartnershipsOnline MarketingCrmTeam ManagementInternational SalesSalesEmail MarketingBuilding Roi Into the Sales ProcessSales OperationsTrainingNew Business DevelopmentLead GenerationSellingStart-UpsChannel PartnersB2b

ABOUT JOHN FEDDEN

With over 30 years’ experience in business development, I specialise in two highly…

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John Fedden — Founder at Ai Enable Group in Worcester, GB | Unifers