John Falkiewicz

WORK HISTORY

EDUCATION

SKILLS

ABOUT JOHN FALKIEWICZ

Hi, I’m John Falkiewicz. I\'m an award-winning Creative Director and UX/UI Designer passionate about pushing boundaries and crafting unforgettable digital experiences. Every day, I dive in purposefully, whether in the office, the gym, or coaching my kids. Driven by the mindset that “You play to win the game,” I bring that competitive spirit to every project, always striving to improve, innovate, and elevate.I’ve had the privilege of shaping digital products for some of the world’s most iconic brands, including World Surf League (WSL), NFL, NFL Player Care Foundation, Turner Sports/WarnerMedia, XFL, Everpass, Bank of America,(FleetCor - Corpay, Inc.), Coca-Cola, NASCAR, NBA, Golf.com, PGA Tour, Sports Illustrated, ELEAGUE, Kia America, & the League of Legends Championship Series (LCS). My work spans everything from digital products and fan experiences to marketing strategies and interactive installations.With a relentless focus on excellence, I’m constantly refining my craft, collaborating with teams to turn vision into reality, and ensuring every detail aligns with user needs and business goals. Whether collaborating with C-suite executives or driving creative production from the ground up, I focus on building brands and digital experiences that break new ground. I’m always ready for the next challenge.Art Direction & UX/UI Design: Award-winning design, brand identity, and user-centered digital experiences for web & native apps (iOS, Android).Product Strategy & Innovation: Expertise in digital product design, UX strategy, prototyping, & data-driven design optimization.Leadership & Collaboration: Proven leadership in cross-functional collaboration, creative direction, & delivering innovative solutions.UX/UI: Designing seamless user flows and interactions to enhance experiences and align with business goals.Creative Direction & Campaign Strategy: Leading creative briefs, developing campaigns, & integrating social media to amplify brand presence.Brand Governance – Ensure consistency in logos, typography, color, & assets across all platforms.Graphic Design & Visual Storytelling: Expertise in graphic design and visual storytelling to create compelling interfaces & content.Usability Testing & Optimization: Conduct testing, wireframing, & optimizing usability for improved user interactions.Photography & Content Strategy – Direct photography and content to enhance brand messaging.Sports & Entertainment Expertise: Specialized knowledge in sports, esports, & entertainment industries, driving fan engagement.https://jsf.carbonmade.com