John Debrincat

Vice President, Marketing @Growth99

Austin, TX, US

Completed a full rebrand of Growth99 — visual identity, brand framework, messaging, and voice — and launched a completely new website and trade show presence within my first 120 days.Overhauled a broken paid media channel: rebuilt attribution, reporting, and metrics, turning it into a scalable and trackable revenue driver.Launched Growth99’s first-party State of the Industry benchmarking report (second annual edition now in field).Built out full-funnel reporting and KPIs across the GTM org to align Marketing, Sales, and Success around shared performance metrics.Led the company-wide migration to HubSpot and now manage platform operations as admin.Established a contracted network of creative and marketing specialists to scale output for a two-person internal team.Executed pricing adjustments across the customer base to align value with market positioning and improve overall unit economics.Built out customer communications and base marketing programs that increased engagement and retention.Generated 2,200+ inbound leads in the first 12 months, creating more than $7.7M in ARR pipeline.Developed Growth99’s product release framework, along with the collateral, presentations, and GTM materials to support ongoing launches.

Pepperdine Graziadio Business School

BS, Business Management